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National Geographic was unprepared for the level of criticism it received after announcing its first NFT collection.

Those who read the magazine with an interest in nature hoped their readers would embrace NFTs. After all, the publication is committed to writing about primates, which are all the rage in the NFT “jungle” these days.

According to a report, the backlash began when their social media accounts posted the infamous Bored Ape Yacht Club NFT last week.

The purpose of the nature-focused publication’s message was to prepare their audience for Polygon’s launch of their own NFTs named Genesis Collection.

This is a collection of digital art based on the popular photographs of National Geographic’s top opticians, including Justin Aversano and Catch Simard.

National Geographic is a monthly American magazine published by the National Geographic Society and distributed internationally in a variety of formats.

He is well known for his stunning pictures and maps, as well as his chronicles of many countries, societies and animals.

The beginning of the public blowback and technical problems

The public did not react positively to NatGeo’s decision to invest in NFTwith many claiming that NFTs are hoaxes and others suggesting that the excitement surrounding NFTs has fizzled out.

Negative comments, including vulgarity and demands for NatGeo to remove its NFT articles, flooded NatGeo’s social media sites.

Harsh words from its audience aside, National Geographich even received more criticism when several technical issues were discovered when its remaining users attempted to strike for their NFTs.

During the minting process, National Geographic’s minting platform, Snowcrash, experienced technical issues while processing and fulfilling customer requests.

National Geographic was founded in 1888 and today has over 256 million followers on Instagram, 50 million likes on Facebook and well over 29 million followers on Twitter.

National Geographic isn’t the first to receive NFT backlash

When it comes to receiving backlash from the public related to NFTs, the 135-year-old National Geographic magazine is not alone in this endeavor, as many other companies and entities have also experienced the same. , according to Canada today.

Other media outlets such as those in the entertainment industry and even the gaming industry have had their fair share of NFTs backfired.

Source: Kristian Bland’s Twitter

One such case was with popular streaming service Netflix when they revealed to the public that one of their most popular shows ‘Stranger Things’ would have its own NFTs thanks to its own specialized mini-game.

It was backed by the Palm blockchain operated by Candy Digital, in which there are hidden messages in NFTs for players to discover.

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However, just like in the video game industry where many players rejected NFTs being involved in their games, fans of the show and users of the streaming service app are unhappy with Netflix’s involvement in NFTs in particular.

It seems like there is a long way to go for NFTs to be accepted by the masses.

Featured Image by Business 2 Community





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